We take your privacy very seriously. We respect the privacy rights of our online visitors and customers and recognise the importance of protecting the information we collect. Your information belongs to you, not us. Our privacy policy is designed so that you feel in control of your personal details at all times, and so that you are fully aware about everything that we do with your information.

Our privacy policy deals with the personal information that may be collected by us when you visit the Website. This policy does not apply to other entities that are not owned or controlled by Very Merry Berry Ltd (the “Company”), nor to persons that are not employees or agents of the Company, or that are not under our direct control.

By visiting the Website, you are accepting and consenting to the practices described in this Privacy Policy and our Terms and Conditions, and you expressly consent to our collection, storage, use and disclosure of your personal information as described in this Privacy Policy. 

All personal information you supply to us will be treated in accordance with all applicable legislation, including but not limited to the Data Protection Act 1998 and we will take all reasonable steps to protect your personal data including the use of encryption technology.

If you are under 18 years old, we require you to inform a parent or legal guardian about the Company’s Privacy Policy and Terms and Conditions, as well as getting their consent before registering with us or placing an order.


However, from time to time we may employ third party business partners to fulfil essential services on our behalf. In such cases, these third parties will be subject to confidentiality agreements and instructed to fully comply with the Company’s Privacy Policy.


How long do we keep your personal data?

Whenever we collect or process your personal data, we’ll only keep it for as long as is strictly necessary for the purpose for which it was collected. 

At the end of that period, your data will either be deleted completely or anonymised,so that it can be used in a non-identifiable way for business analysis and planning.


For all non-UK customers

By using our services or providing your personal data to us, you expressly consent to the processing of your personal data by Very Merry Berry or on our behalf. You still have the right to ask us not to process your data in certain ways, and if you do so, we will respect your wishes.

Sometimes we’ll need to transfer your personal data between countries to enable us to supply the goods or services you’ve requested. In the ordinary course of business, we may transfer your personal data from your country of residence to ourselves and to third parties located in the UK.

By dealing with us, you are giving your consent to this overseas use, transfer and disclosure of your personal data outside your country of residence for our ordinary business purposes, like order fulfilment.

We’ll ensure that reasonable steps are taken to prevent third parties outside your country of residence using your personal data in any way that’s not set out in this Privacy Policy. We’ll also make sure we adequately protect the confidentiality and privacy of your personal data.


We reserve the right to change our privacy policy, whilst of course abiding with all relevant legislation. We will do all we can to ensure that the most up to date information is shown on this section of the Website. You will be notified of any substantial changes to this policy through email or the posting of a prominent announcement on the Website.


The Company collects personal information in several ways from online visitors to the Website and from our customers. Please read below for further information relating to our Privacy Policy. It sets out how we collect, store and use the information that you provide us with. We only use your personal information for the purposes detailed in our Privacy Policy

We do not collect any personal information about you when you visit the Website. The only instances in which we require you to provide personal information are within the ‘Contact Us’, ‘Registration’, ‘Gift cards’ and ‘Shopping Basket’ sections of the site. In such cases, any personal information we collect is kept strictly confidential, and we will NOT share this information with any third party unless they are an approved business partner fulfilling essential services on our behalf, and they have agreed to comply with our Privacy Policy.

If an order is placed with us, we need to hold personal information such as your name, email address, phone number, home address, shipping address and credit card billing address so that we can process and fulfil your orders. Credit card details are entered directly into our Stripe payment system and are neither communicated to nor held by us. 

The Company relies on several external companies to provide it with key services, to be able to run its business, including companies who help us pick and pack orders, make deliveries, support our IT systems, help keep us secure, enable our marketing, and audit the company. Each of the external companies we work with has been hand-picked by us for their ability to provide the highest standards of service, including their ability to handle sensitive data securely and appropriately.  Each of these external companies has a contract with us, which clearly sets out our expectations and requirements in handling any of your personal information in accordance with our Privacy Policy. 

When you register with us, you will be asked if you want to subscribe to our newsletter. If you choose to opt-in for this service, the information you provide will allow us to alert you to new products, offers and news. 

In addition, if you register with us using your Facebook or Twitter log-in, you may give us permission to access your information in that social media channel.  So, if you did choose to link your Facebook or Twitter account to verymerryberry.co.uk, this would enable us to obtain information and content from those accounts.  

We are committed to limiting our use of your personal information for the following purposes: 

- Managing the Company’s business activities, including analysis of customers' shopping habits, product performance and user preferences;

- Processing and delivery of orders, account management, processing payments, credit reference checking, and fraud detection; 

- Technical administration of the Website; 

- Monitoring and analysis of customer behaviour for the Company’s internal purposes only;

- Communicating with you about news, products, special offers or other services and promotions offered by the Company and/or via the Website.

There are a few circumstances where we may share some of your data with others:

- To fulfil essential services of our business with appointed and approved third party providers;

- Data will be shared with our order fulfilment provider to ensure the delivery of your goods. This information is essential to allow us to process your orders and to let you know the status of your parcel(s). Our order fulfilment partner is subject to a confidentiality agreement and fully complies with the Company’s Privacy Policy;

- With external research companies whom we may ask to conduct customer surveys on our service;

- We may share your personal information with our third-party marketing service providers who manage marketing communications on our behalf, including those sent by email. The information we share with them will include your contact details if you are currently subscribed to any of our marketing lists;

- If we are requested by the police or any regulatory or government authority investigating illegal activities to provide information concerning your activities;

- In the unlikely event that our business is sold to another company.


Our web server automatically logs certain non-personal information, such as which pages are being viewed, what browser users may have, or other statistical information about site traffic and sales data, but these statistics do not include any information which can identify you personally. This information helps us to improve the Website, and cannot be traced back to an individual user.

We may use the personal information of registered users to inform our marketing campaigns, together with non-personal data to monitor customer patterns so we can consistently improve our site and better meet our customer’s needs. 


We may collect non-personal data about the use of the Website, such as pages visited, time spent on the site, use of the services as well as traffic data. Traffic data includes logs, details of networks, time of log-on or access, length of sessions and similar systems data.

Additionally, some functionality of the Website may send a "cookie" to your computer. Our cookies do not contain any personal information about you and are used only to determine your browser and user preferences for the Website. This helps us to personalise your experience and to provide you with the best service when you shop. You can, if you prefer, set up your internet browser to not accept cookies. 

The Website uses cookies to keep track of how regularly you visit the site, the contents of your shopping cart, previous purchases, and to deliver specific content linked to your interests. Most browsers are automatically set to accept cookies but usually you can alter the settings of your browser to prevent automatic acceptance. If you choose not to receive cookies, you may still use most of the features of our website, including the ability to purchase items but some features may not work. For further details please refer to our COOKIE POLICY.



The Website uses secure server software to protect your personal information whenever you place an order or access your account. This software encrypts all your information before it is sent to us. 

When you share your personal details with us, we use various security features and procedures, considering industry standards, to try to protect your personal information to prevent unauthorised access to that information. For example, the Website offers secure “https” access to the transactional part of our website. 

We also follow a tight security procedure as required under UK Data Protection Legislation (the Data Protection Act 1998) to protect the information that we store about you.

Access to your data on the Website is password-protected. To protect any data, you store on our servers, we regularly monitor our systems to ensure that they are as secure as possible. We will do our best to protect your personal data, however, there are also several steps that you can take to keep your account safe, such as using a strong password that includes characters other than just letters.

If for any reason you are unsure about the personal information we are holding about you and would like to know more, please contact us. We will happily answer your queries and update any records as required. Please feel free to get in touch using our CONTACT FORM or emailing us at contact@verymerryberry.com.



We know that security is a major concern to many of our customers. You may place your order securely and directly on the Website, either through your desktop, tablet or mobile phone. We use one of the best payment platforms in the world and we accept almost every kind of credit or debit card.

Your online transactions are very secure. The card details are filled in on our payment provider’s platform and they are encrypted. The Company is only informed of the result of the operation and does not have access to or hold any of your personal financial information. When you shop with us you can be assured that your payments are secure - our payment gateway is a PCI Level 1 compliant service, which is the highest level of certification for the payment card industry.


The risk of fraud from using your card on the Website is extremely low. Nevertheless, if your card is used fraudulently as a direct result of having been used to buy from us, we will work with your credit card company to provide any information they require to resolve the issue so that you don’t lose out.



If you do not wish to receive any further email messages from us, please click the unsubscribe link at the bottom of any newsletter email or please email us. Please note that it can take up to 21 days to fully remove you from our email mailing list so you may receive one or two more emails after you have given notice to unsubscribe.


When you register with us on the Website, we will provide a link to the Privacy Policy and consent button for the collection of your personal data. You must register before you can place an order.

We will always offer you the opportunity to opt-out of services such as subscription to our newsletter. Any e-mail we send you will contain an easy automated opt-out link so that you can opt-out of our mailing list. Simply follow the indications in the e-mail. 

Should you choose to have your name and personal data removed from our database altogether, you can do so by using our CONTACT FORM.


If for any reason you are concerned that the personal information held by the Company is not correct, please visit the Website and click on the "Log In" menu on the home page; your personal information will be made available for you to review and amend in the "My Account" section of our site. Only you, or upon request from you, the Customer Services team, can access your personal data. 

We will happily answer your queries and update any records as required. Please feel free to get in touch using our CONTACT FORM.


If you require further information or would like to file a complaint, please go to the ‘Contact Us’ section of the Website and write to us by using the CONTACT FORM provided or email us at contact@verymerryberry.com. We will get back to you at the earliest opportunity. We take customer feedback very seriously and we want to provide a first-class customer experience for all our users.


WE WILL NOT sell your information – including your name, address, e-mail address, or credit card information to any third party.  

WE WILL NOT Share your information with third-party advertiser or ad networks. We do not currently display third party adverts on the Website and, if we did, we would not share your personal details with any third-party advertiser or network.


If you have any questions about this policy or the Website, please feel free to contact us using our CONTACT FORM or emailing us at contact@verymerryberry.com.



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